My name is Daman Anand. I was born and brought up in Dehra Dun, Uttrakhand. I completed my post graduation in 1989 and briefly worked for Oil Exploration companies. In 1992 I plunged in flower business. I started importing flower bulbs from Hillegom, The Netherlands. I cultivated these flowers at Dehra Dun, which has an excellent climate suitable for growing of flowers. Then some time later, 1997 to be precise, I decided to setup my own flower store in Delhi. So Floricall was born at West Punjabi Bagh, a prominent locality in New Delhi.